The true definition of a Smartphone is: a cellular phone that is able to perform many of the functions of a computer, typically having a relatively large screen and an operating system capable of running general-purpose applications.
To dive deeper into Smartphones, it is a cellular telephone with built-in applications and Internet access. In addition to digital voice service, modern smartphones provide text messaging, e-mail, Web browsing, still and video cameras, MP3 player and video playback and calling. In addition to their built-in functions, smartphones run myriad free and paid applications, turning the once single-minded cellphone into a mobile personal computer. For an overview of included and nice-to-have features, see Smartphone features.
It Took More than a Decade
In 1994, IBM & BellSouth introduced a combination phone & PDA called the Simon Personal Communicator. Often touted as the 1st Smartphone, Simon was costly and heavy. It took another decade before smartphones became small & powerful enough to be widely used. Introduced in 2002, & due to its focus on e-mail, BlackBerry became the popular, corporate Smartphone, amassing a huge audience over the years. In 2007, the iPhone changed the industry forever.
Features & Applications
- Display: Screens on smartphones vary largely in both display size and display resolution. The most common screen sizes range from 3 inches to over 5 inches (measured diagonally).
- Radio and Television
- Popular Applications
According to a ComScore report released on May 12, 2011, nearly one in five smartphone users are tapping into check-in services like Foursquare and Gowalla. A total of 16.7 million mobile phone subscribers used location-based services on their phones in March 2011. Research published by Forrester Research in mid-2013 revealed that in a survey of 13,000 iPhone users and 15,000 Android users in the U.S., weather apps were the most popular across both platforms, followed by social networking, navigation/mapping, and gaming apps. The results of the Forrester survey also showed that app usage is higher on iOS when compared to Android. Some smartphones are equipped with a television-viewing function and a second screen app allows the user to engage in media multitasking.
For several years, the demand for smartphones has outpaced other products on the mobile phone market. According to a 2012 survey, around half of U.S. mobile consumers own smartphones. They could account for around 70% of all U.S. mobile devices by 2013; in the 25 to 34 age group, smartphone ownership is so far reported at 62%. For the third quarter of 2011, the NPD Group reported that in the U.S., the proportion of handset sales that were made up of smartphones reached 59% for consumers aged 18 and over.
Mobile Revenue Projections
Web advertising dollars are transitioning from desktop to mobile much more quickly than previously anticipated -- and that has eMarketer boosting its 2013 mobile-advertising forecast. According to the firm, U.S. mobile advertising will be a $7.29 billion industry in 2013, $100 million more than eMarketer projected in December 2012.